Adapting fraud systems from desktop to mobile is no simple task. Retailers may misinterpret legitimate shopping behavior as 'risky' due to the nature of cellular connections (e.g. a mobile carrier may shift your browsing to another location).
To deal with the increase in mobile usage, organizations must also make...
For retailers, the benefits of selling gift cards extend well beyond the initial revenue. The purchase ensures a future shopping trip, and when redeeming gift cards, customers spend an average of 20% more than the value of the card. Considering their widespread popularity (93% of US consumers receive or give at least...
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